Lale Cukur, Green Hat Account Director

Shakespeare wrote in Romeo & Juliet, “What’s in a name? That which we call a rose, by any other name would smell as sweet.”  That’s me, Lale! Those who’ve worked with me know there are multiple ways of pronouncing my name: Lale, Layla, Laley and the list goes on and on (confusing, right?). Less know the meaning of my name. Shakespeare described it well, but not quite close enough – Lale means ‘tulip’ in Turkish.

On a more of a serious note: What do I do at Green Hat? In my everyday role as Account Director I wear multiple hats, from client consulting to management of content, creative, execution and teleprofiling. Having worked in the industry for the past 7 years, I’ve had exposure to a wide variety of clients and marketing activities. My passion (and drive) is getting great results and traction for my clients and their campaigns.

In my spare time, I love to go sky diving, dance and, like most other females, love shopping – especially for shoes; I’m Green Hat’s equivalent of Imelda Marcos!

One last thing to add – I’m sweet!