Case Study

USG Boral


Challenge

USG Boral approached us in its search for a strategic and measurable B2B marketing agency with the in-house capabilities to execute both their offline and digital requirements. As a newly formed enterprise, USG Boral was looking for an experienced partner to help build on its Below-The-Line activities – with the added ability to support an effective B2B digital strategy.

Solution

Our design team has used strategic positioning and strong brand alignment to produce a new suite of in-store, professional and trade collateral including category catalogues and product data sheets plus a regular digital newsletter. We’ve also supported trade show attendance, helping USG Boral best present a new product to win a best-of-show innovation award.

USG Boral - Exhibit Banner

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