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About the Author
Cordelia Burton
Head of Account Service, Green Hat
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“
I’m a big believer in curiosity, it’s what should be driving our every move. The better we understand the world our clients and their clients live in, the more impactful our programs can be. We work in an industry that’s moving quickly, so being open to trying things (and failing) is what makes us better.
”
About Cordelia Burton
Cordelia is a curious and structured business leader with a proven track record of building teams and driving growth for B2B businesses across APAC and EMEA.
Having started her career in Account Services and B2B agency-side, she has worked across Strategic ABM, Demand Gen, Media, Data Strategy and Creative projects for some of the biggest global tech players. She previously held the position of Managing Director for one of the biggest global B2B agencies in Munich and Sydney.
Skills
B2B Marketing and B2B PR
ABM (1:1 is her favourite!)
Thinking through the nuts and bolts of every project
Project Management and stakeholder management
Interests
Reading
Sports (Strength Training, Running, Hiking, Yoga, Bouldering – there’s not enough time in the day!)
Astronomy
Client Experience
ServiceNow, Schneider Electric, Verizon, Siemens, Oracle, Grant Thornton, ANZ Bank, Bentley Systems.
