Bringing our Insights on Modern
B2B Marketing

First off, we would like to thank you for attending the B2B Marketing Leaders Forum in Sydney

We were delighted to be at the B2B Marketing Leaders Forum for another year. Our goal is to bring new thinking to our sessions every time we get on stage. This year

  • On day 1: Latane Conant, B2B author, podcaster and CMO of 6sense, visiting us from the US to talk about her view of the next generation of B2B marketing – which in fact is here today. We followed her session with our case study client Korn Ferry talking to their account-based experience program and the results they are seeing from that.
  • On day 2: our client NEXTDC talked about their marketing transformation journey – a strategy-first approach to getting things done. This was followed by a panel discussion including VMware and NCS Australia.

It’s an exciting time to be in B2B, and the topics we covered at the forum were just the start. If you’re curious and would like to learn more about Green Hat’s B2B thinking, then please reach out to us.

We’re a ‘consulting agency’. Much of our work for clients starts with problem-solving and assisting in developing strategy and plans to help them achieve their goals. You can see our work here and our services here.

And get a copy of the B2B Outlook Report 2022 here while you’re visiting!

No Forms. No Spam. No Cold Calls.

To celebrate the appearance of 6sense’s CMO Latané Conant as a speaker at this year’s B2B Marketing Leaders Forum, we’re offering you a complimentary hard copy of her book “No Forms. No Spam. No Cold Calls.”

This challenging, but never dull book delivers uncomfortable truths about the status quo — starting with Latané’s first breakthrough that “old-school marketing tactics not only treat future customers like dirt, they also encourage the anonymous buying we’re trying to combat.”

Claim your copy of this ground-breaking book and transform the way you think about marketing and selling in the modern age.

Latané Conant
Author, Podcaster & 6sense CMO

Get your hard copy today