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Instead of reaching a broad audience to generate leads, Account-based Marketing (ABM) is a highly targeted strategy aimed at growing revenue from accounts most likely to buy and with the highest growth potential.
We bring experience across all three ABM models, from highly personalised 1:1 where you treat each account as it owns market, through to 1: Many, a scaled model that uses account-based principles and tech to target segments of 100s or 1000s. We also offer 1: Few, a model where you can target a cluster of lookalike accounts.
We’ll help sales, marketing, and customer success teams work together to identify, engage and connect with buying parties through multi-channel campaigns tailored for target accounts.
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