The Donald Trump guide to B2B marketing
We tell it like it is.
Digital AdTech is getting smarter. Machine-learning systems target buyers across the internet that match your ideal customer profile – those with a high propensity to buy from you. We design and place advertising media to target your audience, based on digital behaviour and your key segmentation.
We use a mix of online advertising and retargeting techniques to optimise your paid media campaigns. Targeting is based on geographic, demographic and behavioural data to display your message in front of the right customers and prospects, to then drive them to a landing page optimised for conversion.
To get the most out of your LinkedIn, Twitter and Facebook advertising, you need a strategy that’s tied into a solid digital plan. Only 23% of Australian B2B marketers are satisfied with their social media ROI, so linking social engagement to revenue has never been more important.
“Our brief was straightforward. We wanted to drive more buyer engagement and more leads from our digital advertising. We left them to design the approach and own execution. They managed the ad creative, copy as well as curated our content to deliver a great result for our business.”, , Schneider Electric