We were interviewed by Andy North of the Velocitize team about our thoughts on a variety of B2B marketing strategies, including one of the leading marketing strategies – Account-Based Marketing (ABM). Together they discuss insights and implementation tips to integrate ABM strategies to optimise the customer experience and achieve measurable growth.
To learn more about the ABM program ‘secret sauce’ Andrew discusses, please view our account-based marketing page here.
Download the 2022 edition of the report for the latest insights on B2B strategy, content marketing, ABM, brand, digital, budgets and more.Get the report
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